About Looper’s Luffs

Looper’s Luffs provides comfy, environmentally-friendly fabric products for moms and babies. Created by hand, Jennifer Mckenzie, sews popular fabrics into fabulous products like Grow With Me clothes for toddlers, as well as durable cloth diapers, reusable pads and breast pads.

Laying the pattern

Combining the names Logan and Cooper, and an in-joke where she and her husband say Luff instead of I love You. Jennifer started by spending late nights nursing and searching Pinterest for cloth diaper tutorials after the birth of her second son. Once she’d sewn enough cloth diapers for herself and her sister-in-law, she wasn’t ready to quit sewing and decided to start selling them online.

Stitching the story together

From there the product line grew and now offers Grow with Me clothes including hoodies, maxaloones, ponchos, children’s underwear, and other reusable, high-quality fabric products which are kinder to the earth. Today, Looper’s Luffs is a successful online business, with more than 90 per cent of fabric and supplies coming from other Canadian Work at Home Mothers. Jennifer couldn’t be prouder to support a Looper’s lifestyle and other small business.

Sew good

When she’s not sewing or answering to the name Mom, Jennifer loves to spend summers in her hammock with a good book, sneaking away with her husband of 10 years for a romantic night, or going on family bike rides in beautiful Deer Lake, Newfoundland.  

My Favourite Pieces